The Savills Blog

Housing Opportunities Increase in Satellite Markets Around Ho Chi Minh City

Ho Chi Minh City (HCMC) is currently addressing persistent challenges within its housing market. Supply levels in 2024 have reached their lowest point in five years, mainly due to legal constraints and administrative delays. In the next two years, future supply will gradually improve but still at a low level compared to the normalised 2019 period. The mid-end segment will dominate future supply. Clearly, there will be a lack of affordable housing in HCMC in the future as this is hardly viable with expensive land acquisition. This will prompt buyers to seek alternatives in neighbouring satellite provinces. 

Satellite markets such as Binh Duong, Long An, and Dong Nai are increasingly recognised as viable solutions. More affordable housing supply can be delivered as the developers can access cheaper land banks. With improving infrastructure delivery to reduce commute time from outer areas to the city centre, demand for lower price points products will shift to these areas. 

Giang Huynh, Director of Research and S22M at Savills, noted that these challenges are unlikely to be swiftly resolved. “Affordable housing will become increasingly difficult to find in HCMC. Satellite markets with improving infrastructure delivery will play a crucial role in providing affordable options.” 


Satellite Markets Address Demand

Adjacent provinces are well-positioned to accommodate the excess demand from HCMC. Binh Duong offers apartments priced between VND 30 to 40 million/sq m. Its proximity to HCMC, with strong demand and more affordable pricing, makes it an attractive option for first-time homebuyers and investors. 

In contrast, Long An and Dong Nai emphasise landed residential properties, appealing to individuals seeking long-term investment opportunities or secondary residences. While these areas may have less developed transport infrastructure, ongoing projects, such as Ring Road 3, are expected to enhance connectivity and boost demand. Long Thanh Airport in Dong Nai, when in operation, will also change the value arrangement in the area. 

Savills Vietnam

Orchard Hill, a premier high-rise living at Sycamore Binh Duong. Source: Savills

Infrastructure: The Game Changer

Infrastructure development is critical in supporting the housing market. Projects such as Metro Line 1, the Nam Ly Bridge in Thu Duc City, and the An Phu Intersection aim to alleviate congestion and improve accessibility within HCMC.  

However, the most significant impact is anticipated from projects such as Ring Road 3 and the Ben Luc- Long Thanh Highway, which is expected to enhance connectivity between HCMC and neighbouring provinces. Improved connectivity will increase the appeal of these regions for residential buyers and encourage developers to establish a stronger presence there. 

These infrastructural developments are vital for unlocking the long-term potential of satellite markets. By addressing existing accessibility issues, they create opportunities for investors and homebuyers who were previously dissuaded by logistical challenges. The result is a more equitable distribution of housing options that cater to diverse income levels and preferences.

Opportunities for Stakeholders

The rise of satellite cities presents a significant opportunity for developers and investors. For developers, these markets offer a platform to diversify portfolios and target a broader buyer demographic. The combination of affordable prices and enhanced connectivity make these regions attractive for first-time buyers, investors, and families seeking greater value. For investors, the steady demand alongside future growth potential provides a compelling rationale for long-term investment. 

According to Giang, the real estate landscape in the South Economic Region will continue to expand outside HCMC, with satellite markets becoming increasingly integral to its future. Binh Duong, Long An, and Dong Nai are no longer regarded as secondary options but rather as key components that complement HCMC's offerings. 

Giang Huynh, Director of Research and S22M

Giang Huynh, Director of Research and S22M

An Extended Arm

The challenges inherent in HCMC’s housing market underscore the importance of exploring options beyond the city. Satellite cities are not merely alternatives; they are becoming essential extensions of HCMC’s property market. Their ability to blend affordable and investment-grade properties positions them as strategic options for developers, investors, and homebuyers. 

As Savills and Giang Huynh emphasised, recognising these markets' potential is critical. Developers and stakeholders who engage with these regions early will be better positioned to benefit from their growth. With strengthening infrastructure, competitive pricing, and increasing demand, Binh Duong, Long An, and Dong Nai are set to support HCMC’s offerings as the extended arm.

 

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